Email: laura@lbcopy.co.uk

Debbie Whitaker – Not Just Numbers
‘I was blown away by the case studies we received.’
I love the Not Just Numbers team – they’re fun, kind and, most importantly, really know their stuff. So when their founder and MD, Debbie Whitaker, asked me to write a series of client case studies for them, I knew I’d be chatting to people with fab things to say about working with the NJN team.
Debbie’s shared some lovely words here to say how I helped her win clients, increase marketing opportunities, and even shed a tear – in a good way! Plus, she said working with me was a great return on investment. Is there better kudos from an accountant than that?!

Oliver Leach – Newsdle
‘Laura’s words became a reflection of our personality and approach towards our business.’
Working with Oliver and Tom, directors of online language-learning hub, Newsdle, was genuinely a joy from start to finish.
They got in touch to say they liked my “cut the nonsense” approach to copywriting (and the fact I don’t use AI, unlike one of their biggest competitors…).
I led them through an in-person, copywriting kick-off workshop to get to grips with the Newsdle brand, then wrote all the copy for the new website.
One of my highlights of this project? A feedback call with Oliver, in which he said “I don’t have any changes to make. I just wanted to tell you how much I love this to your face!”
My kind of copy project – and my kind of client 😊

Yasmin Yarwood – Meticulous Proofreading
‘In Laura, I know I have someone I can confidently put in front of my clients to represent me.’
It might sound like I’m a little biased about how great it is working with Yasmin: after all, she’s been my skin-saving proof-editor for nearly five years.
But she volunteered to give me a case study about, well, the case studies I’ve been writing for her – without me holding a gun to her head. In fact, she asked me to be the one to represent and craft her case studies entirely off her own back. She’s explained her reasons why in this lovely piece [link].
I couldn’t be more chuffed to represent such a skilled, supportive and all-round superb proof-editor and proofreader and tell the world why she’s so good at what she does. Thank you, Yasmin, for doing the same in kind.

Lara McCune – Customer Relations & Marketing Assistant
‘I use the writing techniques Laura taught me every day.‘
I love running one-to-one copywriting confidence training, especially with people like Lara who really get stuck in.
She told me the sessions we did together were totally unlike the kind of training she’d done before, in the best way! Lara says working with me was fun, relatable and, most importantly, helpful. Now, she has a toolkit of tips she can use instead of struggling for ideas or relying on impersonal AI.
When I thanked Lara for sharing this case study with me (and for taking less than a minute to reply to my review request with a resounding “OF COURSE”), she said, “Honestly, it’s a pleasure. I really did love doing the training with you.” Who says learning can’t be fun?