Email: laura@lbcopy.co.uk
What’s cheesecake got to do with it? Strengths, weaknesses, and clever copywriting.
I didn’t think I’d find inspiration in Gregg Wallace this week. The MasterChef judge may have the authority on the best buttery biscuit base, but I doubt he knows much about copywriting. (Quick shout-out to his Strictly Come Dancing cha-cha-cha,…